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New music format premieres on WTRC-1340 AM

(Photo supplied/Frank 1340 AM)

Federated Media has introduced a new music format to WTRC-AM.

WTRC-AM became Frank 1340 AM, The Music Of Your Life at 5 a.m. on Friday, Feb. 17.

Frank 1340 AM features music from Frank Sinatra and Nat King Cole to the singer-songwriters of today like Michael Bublé and Adele.

Over the course of any hour, listeners can enjoy a wide variety of recording artists that including Sinatra, as well as Dean Martin, Perry Como and Ray Charles, to Elvis Presley, The Beatles and Norah Jones.

“Frank 1340 AM is the perfect companion for listening whether at home, at work or in the car. With a gigantic music library that spans decades and genres, there is something for everyone,” said Jon Zimney, Frank 1340 AM Program Director.

In addition to providing listeners with the Music of Your Life, Frank 1340 AM will keep listeners up to date with news, provided by News/Talk 95.3 Michiana’s News Channel and weather from the weather team at ABC 57.  With Elkhart County’s stake in the farming industry, listeners will also be able to stay up-to-date with the latest ag news, as well.

Frank 1340 AM streams live at www.frank1340.com. Listeners can follow Frank on social media at www.facebook.com/frank1340am and www.twitter.com/frank1340am.

The talk show line-up, including Glenn Beck, Rush Limbaugh, Casey Hendrickson, Sean Hannity, Lars Larson and Coast To Coast AM that was previously heard on WTRC-AM can still be heard on 95.3 FM and www.953mnc.com.

News/Talk 95.3 Michiana’s News Channel and Frank 1340 AM are part of the Federated Media family of radio stations.

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6 comments

Joel Ramsey April 24, 2017 at 10:25 am

I am LOVING the new format on 1340am. Please keep it going!

Reply
Connie Bower May 24, 2017 at 7:51 pm

We thoroughly your new format. We are, however, puzzled by the fact that your previous talk format has been on for the past two days. Can anyone in authority enlighten us???

Reply
Jon Zimney May 24, 2017 at 7:57 pm

The network that provides us with “The Music Of Your Life” experienced a computer virus that disrupted their music servers, causing enormous gaps of dead airs. Sometimes minutes at a time. And, in other instances, several hours at a time. Unfortunately, the network had to go dark earlier this week to completely rebuild from scratch the entire operation, which left their entire network of stations around the country, WTRC-AM included, without music. They went back online late this afternoon and we are hopeful that they have resolved this issue once and for all. Frustrating, we know. But we thank you for listening and hanging in there!

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Connie Bower May 24, 2017 at 7:55 pm

We enjoy the new programming but are puzzled as to why the past two days have reverted to talk radio. Can anyone in authority answer the why talk again?

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Jim Weeber October 4, 2017 at 7:52 am

Really enjoy the agriculture programming 11-12AM and 3-4PM. Makes us aware how sensitive the food supply is to economic and environmental factors. Also is a nice break from main stream news headlines.

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Rob January 24, 2021 at 3:47 pm

Hello, I’ve, been in radio for over 30 years and I’m ashamed to say there’s not much on through most of the spectrum from market to market and city to city. I know exactly what they’re programming everywhere. I find it horrible what we’ve allowed the Wallstreet consolidation bean counter crowd to do to our radio industry and it’s offerings. There’s no reason to have three or more outlets in a market playing essentially the same “no music” formats on the main channel and HD channels and call them different formats. Forget large corporate radio. All that spectrum and no creativity.Thank you local radio 1340. You’ve come to the rescue. Thanks for your Music of Your Life MOR presentation. It’s right on target! Keep up the good work.

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