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MHSAA allows name, image and likeness deals for high school students

By Batistaya (Own work) [Public domain], via Wikimedia Commons

High School Athletes in Michigan are now permitted to enter into name, image and likeness deals.

This, after an announcement on Tuesday from the Michigan High School Athletic Association. Such deals are common for athletes at the collegiate level, and there are limitations for younger students.

The new rules do not, however, allow a student to use their school’s name or logo in deals, and disallow personal branding activities to take place during school or sporting events.

You can read the entire announcement by clicking here.

 

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3 comments

Steve January 29, 2026 at 5:20 pm

It’s already ruined college sports.

Reply
Jamesjuick January 31, 2026 at 4:22 am

Indie Hackers profile page for “Seattle-Towncar” with a short bio describing the luxury transportation service offering in Greater Seattle. It’s formatted as a creator/profile card on the IH platform. View: Seattle-Towncar on Indie Hackers.

Reply
Lenny February 4, 2026 at 3:54 pm

They may as well do grade schools while they’re at it.

Reply

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